Alastin Skincare™ debuts HydraTint Pro Mineral Broad Spectrum Sunscreen SPF 36

Experts’ Choice for “Everyday SPF” Is an All-In-One Protect & Correct Formula

CARLSBAD, CA — February 13, 2017 — ALASTIN Skincare™, Inc. - a specialty aesthetics company dedicated to developing and marketing innovative, clinically-tested physician-dispensed skin care products - announces ALASTIN HydraTint ProMineral Broad Spectrum Sunscreen SPF 36.

ALASTIN HydraTint ProMineral Broad Spectrum Sunscreen SPF 36 is a new generation of sun protection that men and women will actually want to wear every day. The lightweight formula is oil-free, absorbs quickly and has a complexion-enhancing tint, meaning it will not leave behind a ghoulish white residue or unwanted shine. A subtle, universally flattering natural hint of color evens out all skin tones and can be worn alone or as a primer underneath makeup.

ALASTIN’s newly appointed Vice President of Marketing, Wendy Johnson shares, “With the launch of our HydraTint ProMineral Broad Spectrum Sunscreen SPF 36, we now have an elegant companion product designed to protect the skin rejuvenation that patients have achieved after using our skin care products containing TriHex Technology™, a proprietary blend of peptides and other key ingredients that help to clear out the skin’s extracellular matrix and support the formation of collagen and elastin.”

The elegant matte formula protects against UVA/UVB rays and includes age-defying antioxidants and skin hydrating ingredients. An all-physical block eliminates the irritation potential of chemical sun blocks and provides long-wearing water resistance while green tea extract and vitamin E supply antioxidant protection.

The antioxidant-rich formula reduces skin damage due to collagen degradation caused by UV light, and protects from damaging effects of UVA radiation. Plus, a unique air pollution shield further defends skin against environmental aggressors and free radicals, going beyond simple sun protection.

Skincare experts love the multifunctional protect and correct formula. “ALASTIN HydraTint ProMineral Broad Spectrum Sunscreen SPF 36 is exactly what I’ve been looking for – an all-in-one product that combines sunscreen, environmental protection, moisturizer, and foundation in a beautiful formulation and convenient pump,” raves Maryland Dermatologist Roberta F. Palestine, M.D. “It goes on easily, feels lightweight, looks great, and is easy to remove. This will easily become a favorite for everyone who tries it!”

Boca Raton Dermatologist Shari F. Topper, M.D., continues, "Wow ALASTIN! You hit the nail on the head with your new HydraTint ProMineral Broad Spectrum Sunscreen SPF 36. It's a moisturizer, foundation and broad spectrum sun protector all

in one.. and the best part .....it glows! The mineral shimmer is absolutely gorgeous. You just cut my morning regimen in half.”

ALASTIN HydraTint ProMineral Broad Spectrum Sunscreen SPF 36 retails for $55 and will be available for purchase at leading physicians’ offices beginning February 2017. Visit www.alastin.com to find a physician retailer near you.

About ALASTIN™ Skincare, Inc.:
ALASTIN Skincare™ is dedicated to developing innovative, clinically-tested skin care products that correct, protect and maintain healthy skin for a lifetime. Our unparalleled Procedure Enhancement and Restore & Renew products are formulated with a proprietary combination of key peptides and other synergistic ingredients using the latest technology and are clinically tested to demonstrate safety and their ability to help reawaken the skin’s youthful regenerating processes.

Media Contact:

KELZ PR
646-450-5359
Melissa Ben-Yoseph – melissa@kelzpr.com
Sheila McCrink – sheila@kelzpr.com